HUGE OPPORTUNITY!

HUGE OPPORTUNITY!

Tuesday, July 30, 2013

"People, we've got to stop icing!" - One year on.

So about a year ago, the CrossFit world was abuzz about a video that basically said no more icing. In particular that, not only was icing probably not a good idea, but that it might cause more harm than good. The specific contention was that your body's inflammatory response is finely tuned by evolution/biology/God, whatever you want to call it. And do you honestly believe that that's a mistake? In the ensuing year the thinking behind this idea has become more refined. The specific mechanisms of what makes icing undesirable has become better understood.

So, being only moderately educated, I'm not going to try and explain the details here. Rather, I'll let the experts do it. It's worth noting that one of the two gentlemen in this video works with the top trainers and physio's across the big 4 sports and that this idea has spread like wildfire with them as they've seen how it plays out in real life.

Enjoy!

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